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Identify Your Uniqueness To Attract Success

July 31, 2003

Author: Wendy Hearn 
Contact Author: wendy@w... 
Web Address: http://www.Business-Personal-Coaching.com 
 
 
Identify Your Uniqueness To Attract Success 
 
To get ahead and win this game we call life, you need  
to know what is unique about you. As individuals we're  
all unique and when you're able to identify and tap  
into this fully, instead of struggling, you'll attract  
the success you want. It's a simple enough step but  
not necessarily easy to accomplish. One reason for  
this is that the things that are unique about us we  
take for granted and are a natural part of who we are  
and what we do. I was reminded of this during a  
conversation this week. 
 
I was speaking with a friend about strategic marketing  
and discussing some books we'd both been reading. She  
mentioned that there seemed to be something missing in  
what she'd read and after further conversation, I  
shared what I thought was missing. There needs to be  
consistent inspired actions to integrate your ideal  
client profile into all that you are and do. Her  
response shocked me: "Yes, but most people don't get  
this the way you do." Silence. Thoughts raced through  
my mind: "But they must know this", "I'm not an expert  
marketer so who am I to say this." In the silence that  
followed, I naturally shifted from my head to my heart  
and realised this was something I just took for  
granted, yet could possibly be something that was  
unique to me. 
 
Identifying what's unique about you can be done  
initially by spending some time exploring this in  
writing and by having conversations with people you  
trust. However, some of the best insights into your  
uniqueness will come if you are open to seeing them.  
You need to be with the idea of identifying your  
uniqueness and realising that these opportunities may  
come when you least expect them. I'd previously  
written down what I thought was unique about me, yet  
this recent insight was one of the most powerful I'd  
ever had.  
 
Identifying your uniqueness is an ongoing process and  
will impact your vision, mission and purpose. The  
process may also reveal some new products or services  
you want to offer. If you work in an organisation,  
it's a heart-centred way of standing out from the crowd  
and letting your light shine forth. When you're  
focusing on marketing your business it will help you to  
identify the work you're most drawn to doing and the  
people you most want to work with. 
 
I invite you to write down first what you see as unique  
about you. Remember this will include things that are  
a natural part of who you are and things you take for  
granted which others perhaps don't easily realise.  
Then ask some people you trust and respect for their  
feedback. Ultimately, choose to be with the process of  
identifying your uniqueness so that you can be aware of  
any new insights. These new insights may be the most  
powerful you've ever had.  
 
 
Wendy Hearn 
Coach  
 
She works with business owners, professionals and 
executives to 
discover and unlock their own inspiration, to effortlessly 
take  
the actions required to have the success they desire. 
To receive Wendy's free newsletter, send an email to: 
newsletter@w... 
http://www.Business-Personal-Coaching.com 
 
Copyright 2003, Wendy Hearn. All rights reserved.

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